Your Website Is Part of the Dining Experience

People usually check you out before they check in.

They want to see the food. Read the menu. Check your hours. Find out where you’re located. Maybe make a reservation. And, yes, they’re probably looking at the pictures.

Your restaurant website is often the first real experience someone has with your business.

It should feel like you.

A casual neighborhood place shouldn’t have a website that feels like a luxury hotel. An upscale restaurant shouldn’t look like the pizza place down the street.

At Wingman, we build restaurant websites around the personality of the business. Your food. Your atmosphere. Your story. Because the experience starts before anyone walks through the door.

Menus That Are Easy to Find and Read

Nobody should have to hunt for your menu.

And they definitely shouldn’t have to pinch, zoom and squint their way through it on their phone.

We design restaurant websites with menus that are easy to find, easy to read and easy to update. When possible, we can also build menus as actual website content rather than relying only on a PDF.

That can make things easier for customers and gives search engines more information about what your restaurant serves.

Lunch. Dinner. Drinks. Happy Hour. Specials. Dessert. Sunday Brunch. Special Events. Put it where people can find it.

Online Ordering

Sometimes people want a table.

Sometimes they want dinner without changing out of sweatpants. Your website should make both easy.

Wingman can connect your restaurant website with the online ordering system your business uses, giving customers a clear path from deciding what they want to placing the order.

No digging around for the right link. No wondering whether you offer takeout.

See it. Want it. Order it.

Reservations

When someone decides they want to eat at your restaurant, don’t make them work for a table.

We can make your reservation options easy to find throughout your website and connect customers with the reservation platform your restaurant uses.

For restaurants that accept reservations by phone, we’ll make that easy too.

The goal is simple. Someone decides they want to come in. Your website helps them do it.

Hours & Locations

“Are they open?” “Where are they?”

Those shouldn’t be difficult questions to answer.

Your restaurant’s hours, address and contact information should be easy to find, especially for someone visiting from a phone.

For restaurant groups with multiple locations, we can create individual location pages with the information customers need for each restaurant.

Hours. Directions. Phone number. Menu. Reservations. Ordering. Right there.

Individual location pages can also help search engines better understand where your restaurants are located and which customers you serve.

Catering & Private Events

A customer looking for dinner might be worth $75.

Someone looking for a place to hold a rehearsal dinner, birthday party or company event could be worth considerably more.

Don’t hide that part of the business.

We can build dedicated pages for catering, private dining, parties and events. Show the space. Explain the options. Include sample menus when appropriate. Then give people an easy way to ask about availability.

If catering and events are important to your restaurant, they should be important on your website too.

Gift Cards

A gift card is more than a gift. It’s also a future customer.

If your restaurant sells physical or digital gift cards, we’ll make them easy to find and purchase from your website.

Birthdays. Holidays. Thank-yous. Last-minute gifts.

Your regular customers already know they love your restaurant. Give them an easy way to introduce someone else to it.

Food Photography That Actually Makes People Hungry

People eat with their eyes first.

A beautiful website filled with dark, blurry cell phone pictures isn’t doing your food any favors.

Wingman offers professional photography and videography that can capture the food, drinks, atmosphere, staff and personality of your restaurant.

Those photos aren’t only useful for your website, either. They can become content for social media, advertising, email marketing and more.

Your food should look as good online as it does when it hits the table.

Restaurant Websites Built for Mobile

Think about how people actually find a restaurant.

They’re in the car. Walking around town. Sitting on the couch deciding where to go. Texting a menu to somebody else.

They’re probably on a phone.

Every restaurant website we build is designed to work across phones, tablets and computers.

Menus should be readable. Buttons should be easy to tap. Phone numbers should be easy to call. Directions should be easy to open.

A great-looking desktop website isn’t enough anymore.

Your restaurant website needs to work wherever your customers happen to be.

We’ve built websites for restaurants, bars, cafés, pizzerias, caterers and other food businesses.

And we don’t believe every restaurant website should look the same. Your website should reflect what makes people choose your restaurant.

Building the website gets you a great place to send people. Then we help them find it.

Wingman can bring your restaurant website together with the rest of your marketing, including:

One restaurant. One brand. Marketing that actually works together.

You worry about the kitchen. We’ll worry about the website.

Whether you’re opening a new restaurant, refreshing an established one or finally replacing a website that’s been hanging around a few years too long, Wingman can help.

We’ll build a restaurant website that looks like your business, makes life easier for your customers and gives the rest of your marketing a better place to land.

Ready to get started? Let us be your Wingman.